The energy at the Dubai World Trade Centre for GITEX GLOBAL 2025 was unmatched, and Hexnode was right in the thick of it. Over the five-day event (October 13–17), our team wrapped up a successful showcase, confirming our position as a leading voice in Unified Endpoint Management (UEM) and demonstrating a strategic commitment to the Middle East.
At Hall 23, Booth C15, the focus was firmly on the future of device management.
Smarter UEM: The Power of AI and Automation
Our industry analysts and product experts gave attendees a deep dive into the latest advancements in Hexnode UEM. We showed off powerful features built around AI and automation, significant enhancements for our Managed Service Provider (MSP) partners, and expanded patch management support.
Modern endpoint management isn’t just about control; it’s about resilience, automation, and intelligence. Attendees saw firsthand how Hexnode seamlessly integrates security and automation to create a smarter, more efficient endpoint ecosystem, ready to handle organizations of any size and complexity.
Insights from the Ground
GITEX is always a critical platform for us to connect directly with the community, understand the region’s unique IT challenges, and ensure our solutions meet the mark. Nothing speaks louder than successful customer implementation.
“We’ve seen Hexnode evolve so much over the years,” said Mohammad Javed Anjum, Information Security Officer at Al Buhaira National Insurance Co. “The enhancements in device visibility and patch management have been remarkable. For us, tracking patch compliance is critical, and with Hexnode, we can monitor deployments, enforce restrictions, and even manage devices remotely, all from one place.”
Fortifying Our Commitment with Local Infrastructure
The biggest strategic announcement we brought to Dubai was the launch of our local data centers in the United Arab Emirates. This wasn’t just a technical upgrade—it’s a game-changer for regional customers. This new infrastructure ensures Faster Performance, Stronger Data Control, and Compliance Certainty.
“GITEX has always been a crucial platform for us to connect directly with the vibrant Middle Eastern tech community,” said Abhishek Pradhan, Director – Enterprise Sales & Partnerships (India & Middle East). “Our new AI capabilities and the launch of UAE data centers reflect our commitment to supporting the region’s data privacy and performance needs. We’re here to help enterprises manage their devices smarter, faster, and with complete control.”
Partnerships and The Road Ahead
Throughout the exhibition, we met extensively with our key local partners, including SecureNet and Nexsys, sharing case studies that highlighted our growing footprint and their success in driving regional digital transformation.
Thank you to everyone who visited our booth and contributed to a truly successful GITEX GLOBAL 2025. We’re excited to continue empowering businesses in the region with autonomous, AI-powered endpoint management.
